招聘：

公司简介

正泰安能数字能源（浙江）股份有限公司成立于2015年，是正泰旗下户用光伏产业公司，注册资本24.38亿。在国家“2060碳中和”与“乡村振兴”两大战略的指引下，正泰安能积极开拓下沉市场，专注于为广大农村用户提供屋顶光伏系统的合作开发、销售、勘测设计、安装及售后运维的全解决方案。截至目前，正泰安能累计用户数突破140万户。

职位名称：海外市场营销负责人（常驻德国）

月薪范围：65,000 - 95,000 RMB，14薪制

岗位职责：

• 市场策略：负责欧洲市场的营销和品牌策略规划，推动品牌知名度提升与市场份额增长。
• 市场调研：深入分析市场趋势、客户需求及竞争环境，为决策提供数据支持。
• 营销活动：策划并执行多元化的营销活动，涵盖数字营销、展会参与、广告推广及公关活动。
• 团队建设：领导并管理欧洲市场团队，确保团队目标与公司整体战略高度一致。
• 跨部门协作：与销售、交付及技术等部门紧密合作，确保营销策略的有效实施与落地。

任职要求：

• 本科及以上学历，市场营销、商业管理或相关专业毕业。
• 拥有至少10年国际市场营销经验，其中至少2年专注于光伏或相关领域。
• 英语、德语或其他当地语言流利，能够作为工作语言进行沟通。
• 具备强大的市场分析、策略规划及团队管理能力，能够独立完成市场分析报告。
• 拥有成功设计并执行跨国营销活动的经验，熟悉各类营销工具和渠道。
• 对欧洲市场营销策略、品牌管理及数字营销有深刻理解和实战经验。
• 常驻德国，持有有效工作签证者优先考虑。

我们提供：

• 竞争性的薪资待遇，包括丰厚的月薪及年终奖。
• 国际化的工作环境，广阔的职业发展空间。
• 完善的培训机制，助力个人成长与职业发展。
• 丰富的员工福利，包括但不限于健康保险、带薪休假等。

Company Profile

Chint Energy was established in 2015, is a household photovoltaic industry company under the Chint Group, with a registered capital of 2.438 billion. Guided by the two major national strategies of "2060 carbon neutrality" and "rural revitalization", Chint Energy is actively expanding into the underserved market, focusing on providing comprehensive solutions for the cooperative development, sales, survey and design, installation, and after-sales operation and maintenance of rooftop photovoltaic systems for rural users. Up to now, the cumulative number of users of Chint Energy has exceeded 1.4 million.

Position Title: Overseas Marketing Director (Based in Germany)

Monthly Salary Range: RMB 65,000 - 95,000, 14-month salary system

Job Responsibilities:

• Market Strategy: Develop marketing and branding strategies for the European market, driving brand awareness and market share growth.
• Market Research: Conduct in-depth market analysis to understand customer needs, market trends, and competitive landscapes.
• Marketing Activities: Plan and execute diversified marketing campaigns, including digital marketing, exhibition participation, advertising, and PR activities.
• Team Leadership: Lead and manage the European market team, ensuring team goals align with company strategies.
• Cross-Departmental Collaboration: Collaborate closely with sales, delivery, and technical teams to ensure effective implementation of marketing strategies.

Requirements:

• Education: Bachelor's degree or above in Marketing, Business Management, or related fields.
• Experience: Minimum of 10 years in international marketing, with at least 2 years in the PV or related industries.
• Skills: Strong analytical skills, strategic planning, and team management abilities; able to independently produce market analysis reports.
• Proven Track Record: Experience in successfully designing and executing cross-border marketing campaigns, familiar with various marketing tools and channels.
• In-depth Understanding: Deep understanding and practical experience in European marketing strategies, brand management, and digital marketing.
• Language: Fluent in English, German, or other local languages for professional communication.
• Location: Based in Germany, with a valid work visa preferred.

What We Offer:

• Competitive salary package, including a generous monthly salary and year-end bonus;
• An international work environment with ample opportunities for career advancement;
• Comprehensive training programs to support personal growth and professional development;
• Extensive employee benefits, including health insurance, paid time off, and more.