Job Description:
1, the use of a variety of public relations promotion means to establish a good public image of the company, improve brand awareness and reputation;
2、Responsible for collecting and organizing the product daily dynamic information, competitive analysis, writing official documents, digging and refining the brand communication news points;
3, with the major television media. Traditional newspapers. Social. E-commerce industry media to maintain good communication relations, and constantly develop the media ecosystem;
4、Establish and maintain daily press release media (WeChat. Microblogging, etc.), monitor and evaluate the publicity effect of the release media;
5、Responsible for the planning and implementation of the company's brand public relations activities, including media interviews, brand promotion activities, event activities, new product releases, etc., to develop communication strategies, responsible for the communication effect.

职责描述：

1、利用各种公关推广手段树立公司良好的公众形象，提高品牌知名度与美誉度；

2、负责搜集整理产品日常动态信息，竞品分析，撰写官方稿件，挖掘提炼品牌传播新闻点；

3、与各大电视媒体.传统报纸.社交.电商行业媒体保持良好沟通关系，不断开拓媒体生态圈；

4、建立维护日常新闻稿件的发布媒体（微信公众号.微博等），监控、评估发布媒体的宣传效果；

5、负责策划和执行公司品牌公关活动，包括媒体专访、品牌推广活动、事件活动、新产品发布等，制定传播策略，对传播效果负责。