Job Overview
Summary
Job Description
ZTE (MALAYSIA) CORPORATION SDN. BHD.
Kuala Lumpur, Malaysia
Brand Management (Marketing & Communications)
Full time
RM 7,000 – RM 10,000 per month (MYR)
Identify and develop innovative digital strategies and creative growth strategies
Plan all web, SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Build relationship with media to improve company's exposure and coordinate all public relations activities
Leverage existing media relationship and cultivate new contacts within business and industry media.
Manage media events, media inquiries and interview requests to developed overall Trade Marketing plan
Manage Point of Sales Material (POSM) including budget allocation, distributions and assortment by finding the most efficient solutions
Planning with Channel Manager to implement in store activities, road shows and promotions
To ensure that compliance to brand guidelines are adhered to in consultation with Regional Marketing
Collaborate with Field Specialist to enhance POSM visibility and merchandising to create brand recongnition and communications
Collaborate with Field Specialist to collect market information and merchandising photos, in order to prepare reports to immediate superior
To ensure that compliance to brand guidelines are adhered to in consultation with Regional Branding
Liaise with agencies on the marketing plan, product launches, promotional activities and others
Develop advertising campaigns with cost estimates, including commercials, ads for radio, pay-per-click, banner, and other Internet ads.
Employer questions
Your application will include the following questions:
How many years' experience do you have as a brand manager?