China

<ul> <li>Managed Shopify stores for US and European markets, achieving a 95% growth in sales for the European site and a 15.6% increase in AOV for the US site.</li> <li>Conducted SEO optimization, including sitemap updates, internal linking, and blog content, improving search rankings and driving organic traffic growth.</li> <li>Executed A/B testing and email marketing campaigns, reducing bounce rates and increasing customer retention.</li> <li>Oversaw end-to-end operations, including order fulfillment and overseas warehouse stock management, ensuring seamless logistical support for growing demand.</li> <li>Analyzed site performance data to identify optimization opportunities, enhancing user experience and conversion rates.</li> </ul>

China

<ul> <li>Established Shopify sites for Mexico, Europe, and the UK, generating over RMB 1M in monthly revenue within two months.</li> <li>Designed and implemented marketing strategies tailored to regional audiences, increasing brand awareness and engagement.</li> <li>Led market-specific campaigns, SEO, and email marketing to optimize store performance and enhance visibility.</li> <li>Collaborated with product teams on new product launches, ensuring effective promotion and alignment with market trends.</li> <li>Created detailed performance reports and provided actionable recommendations to stakeholders, enabling continuous improvement of business strategies.</li> </ul>

China

<ul> <li>Built and optimized e-commerce sites for global markets, driving daily exposure from 0 to 70,000+ views on social platforms.</li> <li>Managed KOL collaborations across regions, including partnerships with over 20 top influencers in Indonesia and Malaysia, boosting product visibility.</li> <li>Launched campaigns that increased average order value by 50% for key product categories.</li> <li>Conducted competitor and user behavior analyses to develop activity plans aligned with overseas market preferences.</li> <li>Supervised the execution of online and offline marketing events, ensuring seamless coordination and measurable results.</li> </ul>